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The Tug-of-War For the Cable News Network Shows The Extent to Which Flawed American Media Now Is.

Late Thursday, while unconfirmed reports spread regarding an incident at Brown University, CNN’s Kaitlan Collins used social media, noting the confusion and guiding the public to her channel's 9pm newscast.

Although the network is hardly a impeccable news source, her words resonated to many. It remains one of the outlets where you can find fact-based and largely reliable reporting – especially during fast-moving events such as the one developing near a New Hampshire storage facility.

An Uncertain Situation During a High-Stakes Battle

However the news network, now four and a half decades old, finds itself in a precarious situation as two massive media empires compete for ownership of its corporate owner, Warner Bros Discovery.

Whatever the outcome, the destiny of CNN has turned into a high-risk game of business acquisition, not as a question of what helps the news-consuming public.

“Here is one more case of the fundamental flaws with roots in many years of regulatory actions,” said Victor Pickard, author of “Democracy Without Journalism?” and a professor of media policy at the Penn.

The speculation about the future owner of Warner Bros Discovery – could it be Netflix or Paramount Skydance? – fails to grasp a more important point.

“The narrative is crafted as a business story with powerful individuals as the protagonists, but there is very little discussion of the common good,” Pickard added.

A Further Element: Political Influence

The CNN scenario is complicated by Donald Trump’s opinions about a network he has frequently denounced as perhaps his main “fake news” adversary.

Remember the shouts of “CNN sucks!” at the president’s rallies, his administration's retaliatory withdrawal of reporter Jim Acosta’s press credentials, or his tense exchanges with Collins in White House briefings.

Trump now asserts that the network requires new ownership. This can be interpreted as ownership that will protect him from journalistic oversight. That is one reason why he seems to come down on the side of Paramount Skydance, which has made a aggressive takeover attempt.

There is a basis to like that suitor more. For one thing, it is run by David Ellison, son of the ally of Trump Larry Ellison, one of the world’s richest people.

The company, owner of CBS News, also recently placed the conservative Bari Weiss, famous for her “anti-woke” beliefs, as the editor-in-chief of that storied news network.

A Future of Further Instability

It is important to note, if Netflix prevails, CNN and other cable outlets would first be carved out into a standalone company. Such a move could be a relief to many at the network, but it’s not exactly a secure position. That setup could set up CNN for a future sale. It never ends.

In the view of Timothy Wu, a lot of this is against the law, anyway. The influential voice of big tech’s dominance recently argued that competition laws should block both deals.

“Either merger would be bad for the country, and both should be opposed by regulators,” Wu argued.

The Core Challenge and a Way Ahead

Regardless of the resolution in this situation, the larger issue persists.

“Our current system is a profoundly system hostile to democracy, but we shouldn’t give in to a sense of powerlessness,” Pickard emphasized. Government actions – dating back to the 1930s and 1940s – helped to build this profit-obsessed monster, and new policy decisions can address it.

Can reform occur in an era where the Federal Communications Commission chair will not confirm that the agency is independent? Reform is a distant prospect now, but that doesn’t mean it will be impossible forever.

Policies that strengthen independent news organizations, aid local journalism, subsidize public media, and prevent the consolidation of media power in very few hands are within reach – they are vital for a healthy democracy.

In the world of media ownership, larger is not superior. And news organizations such as CNN must not be tools in the newest acquisition battle.

Written by

Stephanie Kirk

Elara Vance is a tech journalist and futurist with over a decade of experience covering emerging technologies and their societal impacts.

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